The hospitality industry is a large umbrella, with many
types of establishments fitting under it. Many of the businesses within the
industry tend to intermingle, such as the rise of restaurants present in hotels,
and it is your job to be aware of many ongoing trends within the industry. If
your establishment features a bar, TabletopJournal points out the importance of
knowing what drinks are popular and what glass you are serving them in.
More so now than ever before, travelers make decisions based
on the experience. The aesthetic appeal as well as what’s on the menu
contributes to this. When serving classic cocktails with top shelf liquor and
unique ingredients, the glassware plays a major role in the cocktail experience
of the consumer, from functionality to presentation.
For more insight into the cocktail experience and the role
glassware plays, read the full article here: http://www.tabletopjournal.com/the-cocktail-experience-starts-with-the-glassware/
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