HX: The Hotel Experience: Chris Davidson to Speak on Understanding the Minds of Your Guests

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At HX: The Hotel Experience, we want to help you know more about your guests, and how to attract travelers to your hotel. Chris Davidson, Executive Vice President of Global Strategy for MMGY Global, will be hosting a talk on Understanding the Minds of Your Guests, Monday at 1:00 PM at this year's show, this November 12-13. 

Chris will share the company's most current research and data about what influences travelers when selecting a hotel, and what these travelers will expect and value in the future. Featuring highlights from MMGY's 2017/2018 Portrait of American Travelers®️ and from its massive DK Shifflet traveler database, Davidson will also explore emerging trends in consumer preferences and behaviors in the hospitality industry, including hot topics such as the rise of shared accommodations, the emergence of micro-hotels, the effectiveness of soft hotel brands like Autograph Collection and Curio Collection, the influence of travel agents, and more!

Chris has over 20 years of experience in strategic planning, brand strategy and marketing communications. Prior to joining MMGY, he was a marketing executive with Harrah’s Entertainment (now Caesar’s Entertainment) at both the corporate and property management levels. In Las Vegas, Chris led Harrah’s industry leading Total Rewards® loyalty marketing program while, at the same time, building its new product strategy group. As director of marketing for Harrah’s Casino and Hotel in St. Louis, Chris oversaw all marketing for the property, one of the largest in the Harrah’s portfolio at the time, while leading its advertising, public relations, promotions and database marketing groups. 

You can read more about Chris Davidson and register to attend HX: The Hotel Experience on our website at www.thehotelexperience.com. We can't wait to see you there!