It appears that Google has an answer for everything, including booking trends in the travel industry. According to tnooz.com, recent studies have found that a positive correlation exists between Google search data and the STR-measured hotel demand in the cities of New York and London. Hotels can access this data to see what destinations have a high interest and how this affects booking patterns. Google claims to be able to help hotels stand out in the precise moment of hotel bookings with consumers.
To read more about how Google search results can aid the hotel industry, read the full article at tnooz.com here.
Comments
Post a Comment